22 Years Ago Today, Edward Bernays Died And His Propaganda Is Still Used to Control You
John Vibes
TheFreeThoughtProject.com
March 9, 2017
Public Relations, better known as advertising, is one of the most important industries to reinvent itself in the 20th century and most people actually know very little about it. It has changed the way we are governed and has laid the foundation for our materialistic consumer culture, as well as opened the floodgate for advanced psychological warfare.
From propaganda to deceptive marketing, the field of public relations has allowed politicians and corporations to manipulate the desires and opinions of the working class. These practices were put in place so the ruling class could have better control over the much larger peasant population.
In the early 20th century, there was growing discontent among the general public, who had finally become tired of being treated like second class citizens. The people began to hold strikes, boycotts and take any action they could to weaken the establishment, in hopes to bring about a more humane society and working environment. This was bad news for those in control because they need the cooperation of the average person to build their empires and fill the ranks in their armies.
The government and corporations needed a more respectable image, and that need gave rise to the public relations movement. There were many minds that made this movement possible, but the field itself is most typically associated with a man named Edward Bernays. Bernays is known as the father of public relations not because he was the first or only person to study propaganda, but rather because he was the first person to explain its practical use in a published work.
Bernays was also the first person to use the term “public relations” to describe the work of the propagandist. In his famous book bluntly titled “Propaganda,” Bernays highlighted his own work and the works of many other prominent figures in the public relations industry. It is important to mention that Edward Bernays came from a very prominent family in the field of psychology, as he was the nephew of Sigmund Freud, the “father of psychology.” Freud’s discoveries about the human unconscious were the basis of his nephew’s work. Bernays used what he knew about the inner workings of the mind as a tool of persuasion to control the masses through their subconscious.
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