Fake news sites are using Facebook to spread Ebola panic

Wednesday, October 22, 2014
By Paul Martin

They call themselves satire sites, but they’re really spreading scary rumors for profit

By Josh Dzieza
TheVerge.com
October 22, 2014

There’s a scary story bouncing around Facebook, accruing hundreds of thousands of likes: the small town of Purdon, Texas, has been quarantined after a family of five was diagnosed with Ebola. The story is a total hoax, put out by a deeply cynical site called the National Report. But to the 340,000 people who saw it pop up in their news feed, it looked real enough to share.

“We’ve seen stories on satire sites — fake news sites — getting tremendous traction because they feed on people’s fears,” says Craig Silverman, the founder of Emergent.Info. “It’s really becoming an epidemic now.” Silverman launched Emergent with Columbia’s Tow Center for Digital Journalism last month to track the spread of rumors online in real time. Many of the stories he’s seen have been organic rumors, things like the pumpkin spice condom or the 50-foot crab that begin life as jokes, get taken out of context, are written up in news stories, and take off on Facebook before anyone bothers to verify them. But he’s finding that a surprising number, especially when it comes to Ebola, are deliberate attempts to deceive. “I’ve had people emailing me about the Purdon story, very scared, asking if it was true,” says Silverman.

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