Big Food companies spend billions of dollars annually on marketing; why can’t they afford to label GMOs?

Wednesday, August 5, 2015
By Paul Martin

by: Ethan A. Huff
Wednesday, August 05, 2015

One of the most common excuses major food corporations offer when pressed on the issue of why they refuse to support mandatory labeling of genetically-modified organisms (GMOs) is that doing so would be too expensive, raising food costs for consumers.

But an investigation into this claim reveals it to be an absolute farce, as Big Food companies routinely spend $1 billion a year or more just on food advertising alone.

A simple label change, in other words, represents just a drop in the financial bucket for these multinational businesses. It would literally cost food manufacturers next to nothing to label GMOs, which they already have to do in 64 countries throughout the world, and yet they remain critically obstinate in supporting improved transparency and honesty in food labeling.

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