Sunday, April 17, 2011
By Paul Martin

By NWV News writer Jim Kouri
April 18, 2011

Documents from President Barack Obama’s own Department of Health and Human Services detailing the agency’s massive taxpayer-funded multimedia campaign designed to promote the Affordable Health Care Act (also known as Obamacare) and other HHS policy initiatives were obtained yesterday by a Washington, D.C.-based watchdog group devoted to investigating and prosecuting government corruption and abuse.

According to the records obtained by Judicial Watch in response to a March 23, 2011, Freedom of Information Act (FOIA) lawsuit, the total cost of the campaign, which targets Obama’s electoral coalition, could reach as much as $200 million.

The HHS documents describe in detail the key to success of the propaganda campaign in the “Statement of Work” accompanying the Acquisition Plan: “Health and program-related messages are processed by the target audience according to a particular reality, which he or she experiences. Attitudes, feelings, values, needs, desires, behaviors and beliefs all play a part in the individual’s decision to accept information and make a behavioral change. It is by understanding the importance of these characteristics that health and program-related messages can be targeted to the beneficiary in effective ways.”

The Rest…HERE

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